As Brand Manager for Rolls-Royce's iconic flagship, Phantom. I led the development of two distinctive films designed to captivate the 80% of UHNW without a stated interest in cars. 

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These two beautiful pieces, shot by Pulse Films at Pinewood studios stand as allegories for Phantom's standing as a truly unique expression of the desires and sensibilities of its patron. 

 

The result is significantly uplifted engagement with this most rarified audience through targeted paid and owned media channels.